Marketplace Management & eCommerce Performance Optimisation
Boost Up Your Business
Growing and scaling successful businesses on some of the biggest eCommerce platforms (Amazon, Walmart, Target, Shopee, Flipkart & others) requires a mix of precision solutions & complex technologies.
Our team of eCommerce experts has years of experience dealing with the most popular marketplaces and designing growth strategies to improve critical business metrics. They’ve worked with some of the biggest global brands to create multi-channel eCommerce environments that are fundamentally focused on marketplace performance.
Our approach is based on helping our client grow their brands, businesses, and audiences through a content-focused strategy that – improves the shopping experience & reinforces brand proposition, working in tandem to shape success with both organic and paid efforts.
Our Services Range
Enhanced Brand Content
- Product photography on white background
- A+ Content
- Platform adaptation of A+ content – for other marketplaces
- Feature & Benefit video
- Feature photography & angle shots
- Application photography
- 360° walk around video
Catalogue Management
- Gallery imagery – optimized images following main image
- Keyword optimization and written content (title, bullet, description etc)
- Product Detail Page translations
- SEO copy-writing of existing page
- Store localization, and expand reach with the help of certified professional translators.
Customer Reviews Monitoring & Engagement
- Market review collection & sorting
- Market reviews sentiment analysis
- Responding to reviews
- Responding to customer questions
- Review simulations & influencer reviews
Search Engine Optimization Services
- Keyword research & analysis
- On-page optimization & improvement
- Competition analysis
- SEO optimized content creation
- Simplifying site architecture
Performance Campaign Management
- Amazon PPC & Branding Ads
- Flipkart Listing & Promotion Ads
- Facebook/Instagram Promotion Ads
- Google Shopping Ads (Google Display Network & Search)
- Programmatic Platforms with focus on CPA, CPC & CPM
- Affiliate Marketing Campaigns with CPA Goal
Digital Branding
- Amazon / Flipkart branding campaigns
- Branding/Product Launches on OTT & Digital Content Consumption Platforms
- Digital branding & outreach campaigns on Youtube/Programmatic Platforms
- Precision Social Media campaigns designed to elicit customer engagement
- Influencer driven branding campaigns to raise the brand quotient & salience